Raw Dog Feeding Guide NZ – How Much Raw Food Should I Feed?

New to raw feeding, or simply wondering whether you're feeding your dog the right amount?

One of the most common questions we hear is “How much raw food should I feed my dog?” The answer depends on the individual dog, but there are some simple starting points that can make raw feeding much easier.

Your dog's age, weight, activity level, body condition and the energy content of their food all influence how much they need. The key is to start with a sensible amount, monitor your dog, and adjust as required.

At The Raw Dog Food Co, we believe raw feeding should be practical, flexible and easy to understand.


How Much Raw Food Should I Feed My Dog?

As a general starting point, many healthy adult dogs are fed approximately 2–2.5% of their body weight per day.

Some dogs may need more and some may need less.

For example:

  • A very active or working dog may require closer to 3% or more
  • A less active dog may do better closer to 2%
  • Dogs that gain weight easily may need smaller portions
  • Young, highly active dogs can have considerably higher energy requirements

A healthy 20 kg adult dog starting at 2.5% of body weight would receive approximately:

20 kg × 2.5% = 500 g of food per day

This can be fed as one meal or divided between two meals depending on your dog's routine and what works best for them.

The most useful guide is always your individual dog's body condition. If they're becoming too lean, gradually increase their food. If they're gaining unwanted weight, reduce the amount slightly.


Raw Dog Food Feeding Guide by Weight

The table below gives you a simple starting point.

Dog Weight 2% Per Day 2.5% Per Day 3% Per Day
5 kg 100 g 125 g 150 g
10 kg 200 g 250 g 300 g
15 kg 300 g 375 g 450 g
20 kg 400 g 500 g 600 g
25 kg 500 g 625 g 750 g
30 kg 600 g 750 g 900 g
35 kg 700 g 875 g 1,050 g
40 kg 800 g 1,000 g 1,200 g
50 kg 1,000 g 1,250 g 1,500 g

These amounts are a starting guide only.

Different foods contain different levels of fat and calories, so two foods fed at the same weight may provide very different amounts of energy.


How Do I Know If I'm Feeding the Right Amount?

Rather than focusing only on the number on the scales, look at your dog's overall body condition.

Ideally, you should be able to:

  • Feel your dog's ribs without needing to press hard
  • See a defined waist when looking from above
  • See an abdominal tuck when looking from the side
  • Maintain good muscle condition

Your dog's food intake may need to change throughout their life.

Weather, activity, training, age, desexing, pregnancy and changes in body condition can all influence energy requirements.

Think of the percentages above as a starting point rather than a fixed rule.


Raw Feeding Puppies

Puppies are a little different.

Growing dogs need sufficient energy and carefully balanced nutrition to support the development of their bones, muscles, joints and organs.

Rather than relying on one fixed percentage of body weight throughout puppyhood, the amount a puppy eats should be adjusted regularly as they grow.

Young puppies are generally fed several smaller meals throughout the day, with meal frequency gradually reducing as they mature.

A typical feeding routine may look like:

Young puppies:
3–4 meals per day

Growing puppies:
3 meals per day

Older puppies and adolescents:
2 meals per day

The exact timing will depend on the individual puppy.

Nutritional balance is particularly important for puppies

Growing puppies have different nutrient requirements from adult dogs, particularly when it comes to:

  • Calcium
  • Phosphorus
  • Energy
  • Protein
  • Vitamins and minerals

This is especially important for large and rapidly growing breeds.

If you're feeding a homemade raw diet to a puppy, we strongly recommend making sure the overall diet is appropriately balanced for growth rather than simply feeding meat, bone and organs in estimated amounts.

If you're unsure, speak with your veterinarian or a qualified canine nutrition professional.


What Should a Raw Dog Diet Include?

A well-planned raw diet is about more than simply feeding raw meat.

Depending on the type of diet you choose, it may include a combination of:

  • Muscle meat
  • Appropriate edible bone or another balanced mineral source
  • Organ meat
  • A variety of animal proteins
  • Tripe
  • Eggs
  • Selected vegetables and fruit
  • Natural food toppers
  • Nutritionally appropriate supplements where required

The exact composition depends on whether you're feeding a complete formulated raw food, a prey-model style diet, or creating meals yourself.

If you choose one of our ready-made balanced options, much of the hard work has already been done for you.


Meat

Meat forms a major part of most raw diets and provides high-quality animal protein along with fats, vitamins and minerals.

Protein supports normal:

  • Muscle maintenance
  • Growth and repair
  • Skin and coat
  • Enzyme and hormone production
  • General body function

We offer a wide variety of proteins because we believe variety is one of the great advantages of raw feeding.

Our range includes familiar favourites alongside less common proteins such as:

  • Beef
  • Chicken
  • Lamb
  • Goat
  • Venison
  • Possum
  • Kangaroo
  • Rabbit
  • Hare
  • Fish

Rotating proteins can also help provide dietary variety over time.


Wild & Novel Proteins

One of our specialties is wild and novel protein dog food.

Novel proteins are simply proteins that a dog may not have eaten regularly before.

Examples within our range include:

  • Wild New Zealand goat
  • Venison
  • Possum
  • Kangaroo
  • Rabbit
  • Hare

These can be useful for owners wanting to introduce more variety into their dog's diet or explore less commonly fed proteins.

Dogs with suspected food allergies or intolerances should be assessed with the help of a veterinarian, particularly when undertaking a formal elimination diet.

Explore our Wild & Novel Protein Raw Dog Food range to see the options currently available.


Organ Meat

Organs are nutrient-dense ingredients and are normally fed as a smaller component of an overall raw diet.

Common organs include:

Liver

Liver provides nutrients including:

  • Vitamin A
  • B vitamins
  • Iron
  • Copper
  • Protein

Kidney

Kidney provides nutrients including:

  • Protein
  • B vitamins
  • Iron
  • Selenium

Because organs are so nutrient dense, more is not necessarily better. They should form an appropriate proportion of the overall diet rather than being fed in unlimited amounts.


What About Heart?

Heart is technically a muscle meat rather than a secreting organ.

It provides high-quality protein along with nutrients including iron, B vitamins and naturally occurring taurine.

Heart can be a useful part of a varied raw diet.


Tripe

Tripe is the stomach lining of grazing animals such as cattle, sheep and goats.

It can provide:

  • Animal protein
  • Fat
  • Naturally occurring nutrients
  • Plenty of flavour

And, as many raw feeders will tell you, dogs tend to be considerably more enthusiastic about the smell of tripe than humans are!

Tripe can be included as one component of a varied raw diet.


Raw Bones & Safe Feeding

Raw meaty bones are commonly included in some styles of raw feeding.

They can provide nutrients and also give dogs an opportunity to chew.

However, bones need to be selected carefully for the size, age, chewing style and experience of the individual dog.

A few sensible rules:

  • Always supervise your dog with bones
  • Choose bones appropriate to your dog's size
  • Avoid very hard weight-bearing bones for aggressive chewers
  • Don't allow dogs to swallow pieces that are too large
  • Introduce bones gradually if your dog is inexperienced
  • Never feed cooked bones

Cooked bones can become brittle and splinter and should not be fed.

Even raw bones are not completely risk-free. Dogs can damage teeth or develop digestive problems or obstruction from inappropriate bones, so supervision and sensible selection are important.


Bone Broth

Bone broth is a popular natural topper and a simple way to add extra flavour and moisture to a dog's meal.

It can be especially useful for:

  • Adding moisture to meals
  • Encouraging fussy eaters
  • Making dry or frozen meals more appealing
  • Adding variety to raw feeding

We produce a selection of bone broths that can be poured directly over your dog's food once thawed.

Explore our Bone Broths & Natural Toppers for more options.


Vegetables

Vegetables aren't compulsory in every style of raw feeding, but many dog owners choose to include small amounts as part of a varied diet.

Suitable options can include vegetables such as:

  • Spinach
  • Celery
  • Carrot
  • Broccoli
  • Pumpkin
  • Courgette

Vegetables can contribute fibre, vitamins, minerals and plant compounds to the diet.

Finely chopping, blending or lightly preparing vegetables can make them easier for dogs to digest.

Vegetables should complement the diet rather than replace the animal-based ingredients dogs rely on for many essential nutrients.


Fruit

Small amounts of dog-safe fruit can also be added to meals or used as treats.

Popular options include:

  • Blueberries
  • Strawberries
  • Apple with the seeds and core removed
  • Pear
  • Watermelon with seeds and rind removed

Berries are particularly popular because they contain fibre and naturally occurring antioxidants.

Fruit contains natural sugars, so there's no need to feed large amounts.

Think of it as a little extra variety rather than a major part of the meal.


Eggs

Eggs are an excellent whole-food addition for many dogs.

They provide:

  • High-quality protein
  • Essential amino acids
  • Fat
  • B vitamins
  • Vitamin A
  • Selenium and other micronutrients

Eggs can be offered occasionally as part of a varied diet.

If feeding shell as a calcium source, remember that mineral balance matters. Simply adding arbitrary amounts of eggshell does not automatically make an otherwise unbalanced diet complete.


Goat Milk

Raw or appropriately handled goat milk is another popular natural food topper.

Many of our customers use goat milk to:

  • Add moisture
  • Add variety
  • Encourage reluctant eaters
  • Make meals more appealing

It can simply be poured over food or offered separately in an appropriate portion.

As with any new food, introduce it gradually and monitor how your dog responds.


What About Probiotics?

The digestive tract contains a large and complex community of microorganisms.

Some dog owners choose foods or supplements containing probiotics as part of their dog's diet.

Plain yoghurt is sometimes used as a food topper, although not every dog tolerates dairy well.

There are also purpose-made canine probiotic products available.

If you're looking for targeted digestive support, browse our Natural Dog Supplements & Toppers collection.


Dog Supplements & Natural Toppers

A well-balanced diet should provide the foundation of your dog's nutrition.

Supplements can then be used selectively depending on the individual dog, their diet, age and circumstances.

Our supplement and topper range includes options such as:

  • Green-lipped mussel
  • Bone broth
  • Goat milk
  • Bee pollen
  • Digestive support
  • Joint-support products
  • Natural meal toppers

Not every dog needs every supplement.

The goal is to choose products that make sense for your dog, rather than adding as many supplements as possible.

Browse our Natural Dog Supplements & Toppers.


How to Transition Your Dog to Raw Food

Some dogs move onto raw food easily, while others benefit from a slower transition.

There isn't one method that works perfectly for every dog.

Option 1 – Gradual transition

Start by replacing a small portion of the existing diet with raw food.

Gradually increase the raw portion over several days while reducing the previous food.

Option 2 – Direct transition

Some healthy adult dogs transition directly onto a raw diet without difficulty.

Whichever method you choose, start simply.

Introducing five new proteins, organs, supplements and toppers all on the first day makes it much harder to identify what agrees with your dog.

A simple protein and straightforward meal is usually a better starting point.


Introduce New Proteins Gradually

Once your dog is comfortable with their new diet, you can gradually introduce additional proteins.

For example:

Week 1: familiar protein
Week 2: introduce another protein
Week 3 onwards: gradually build more variety

You don't need to feed every protein every day.

Variety can be achieved across the diet over time.


Raw Feeding FAQs

Can I feed my dog raw food every day?

Yes, raw food can form a dog's everyday diet, provided the overall diet is nutritionally appropriate for the dog's life stage and individual needs.


How much raw food should a 20 kg dog eat?

Using a common adult starting range:

2% = 400 g per day

2.5% = 500 g per day

3% = 600 g per day

Start with an appropriate amount and adjust according to your dog's weight, activity and body condition.


Should dogs eat raw food once or twice a day?

Many adult dogs do well with either one or two meals per day.

Two meals can be particularly convenient for larger portions and for dogs that prefer smaller meals.

Puppies generally need more frequent meals.


Do dogs need vegetables in a raw diet?

Not every raw feeding approach includes vegetables.

Some owners choose to include small amounts for fibre, nutrients and variety.

The most important thing is that the overall diet is nutritionally balanced.


Do dogs need supplements when eating raw food?

Not necessarily.

Whether supplementation is required depends on what the dog is already eating.

A properly formulated diet may already provide the nutrients your dog needs, while a homemade diet may require careful supplementation to achieve nutritional balance.


Can I feed different proteins?

Absolutely.

Protein variety is one of the reasons many owners enjoy raw feeding.

You might rotate between proteins such as:

beef, chicken, lamb, goat, venison, rabbit, possum, kangaroo and fish.

Introduce unfamiliar foods gradually, particularly if your dog has a sensitive digestive system.


What is a novel protein for dogs?

A novel protein is generally a protein source that a particular dog hasn't commonly eaten before.

Examples can include:

  • Goat
  • Venison
  • Possum
  • Kangaroo
  • Rabbit
  • Hare

What is “novel” will depend on your dog's previous diet.


Raw Feeding Made Simple

Raw feeding doesn't need to be complicated.

Start with good-quality ingredients, feed an amount appropriate for your dog, monitor their condition and build variety gradually.

Whether you're looking for ready-made raw meals, bulk raw dog food, wild New Zealand proteins or natural toppers, we've made it easy to find an option that works for you and your dog.

Ready to Get Started?

Shop Ready Made Raw Dog Food

A convenient option if you want to make raw feeding straightforward.

Shop Bulk Raw Dog Food

Ideal for multi-dog households, experienced raw feeders or anyone wanting to build their own feeding routine.

Shop Wild & Novel Protein Raw Dog Food

Explore goat, venison, possum, kangaroo, rabbit, hare and other less common protein options.

Shop Natural Dog Supplements & Toppers

Explore bone broths, goat milk and our wider range of natural nutritional support products.


A Final Note

Every dog is different.

The information in this guide is intended as general feeding guidance rather than individual veterinary or nutritional advice.

Dogs with medical conditions, food allergies, unusual nutritional requirements, pregnancy, or growing puppies may require individual advice from their veterinarian or a suitably qualified canine nutrition professional.

The best raw feeding plan is ultimately one that provides appropriate nutrition while keeping your dog at a healthy body condition and working well for your household.

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